Half-Price Friday Nights presented by Sunlife Financial. Adults: $11, Students with ID/Seniors: $9.50, Children (4 to 14): $7.50, Infants (3 & under): Free. Includes access to permanent galleries. Note: Some events taking place on Friday nights may be ticketed (please check website for details).

Year of the Tiger – Celebrating Chinese New Year at the Bata Shoe Museum. Snapshot exhibit on display from February 9 - March 12, 2010. This temporary exhibition will feature a unique selection of rare artefacts from collection of Glenn & Judy Roberts. Born in a Year of the Tiger? If you were born in 1938, 1950, 1962, 1974, 1986, 1998, or 2010, get in free with proof of your birth date between February 9th and 28th, 2010!

Every Thursday night between 5 pm and 8 pm is pay-what-you-can! So make your way to Toronto's only shoe museum and enjoy unique exhibitions, exciting programs and think 'inside the box'. Every Thursday evening between 5 and 8 pm, admission is Pay-what-you-can, with a suggested donation of $5

New IMAX® Film Opens March 19, 2010. Experience the gripping story - full of hope, crushing disappointment, dazzling ingenuity, bravery, and triumph – in Hubble, the seventh awe-inspiring film from the award-winning IMAX® Space Team. Hubble enables movie-goers to journey through distant galaxies to explore the grandeur and mysteries of our celestial surroundings. It's your chance to accompany space-walking astronauts as they attempt the most difficult and important tasks in NASA’s history. The film is narrated by Leonardo DiCaprio. It offers an inspiring and unique look into the Hubble Space Telescope’s legacy and highlight its profound impact on the way we view the universe and ourselves.